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Little Farmer by Pergamen • As designer, what you would do if your client have very limited budget for their packaging design?. I think many designers will have the same idea, create one good design and apply it on many different colors. And that’s what Pergamen do with Little Farmer’s yoghurt packaging design. Even though after I paid a close attention, I think this packaging can somewhat misleading. Take a look at that ribbon/seal, and you’ll find small cow image. I assume, Little Farmer yoghurt was made from cow’s milk, and not goat/sheep’s milk. But the main illustration could mislead and make people think this is goat/sheep’s milk yoghurt.

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